Derek Struble

Client-Success Focused Business Leader

Over 7 years of experience helping companies build customer-focused programs and initiatives. Over 5 years of experience in B2B/B2C SaaS technology companies in Marketing, Operations, Community and Business Strategy roles.

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© Derek Struble. All rights reserved.

Career Highlights

- Built customer advocacy, feedback, research, and ambassador programs at multiple companies designed to close the gap between companies and their current and prospective clients and leading to over $15,000 a year in support cost savings.- Responsible for product marketing, community strategy, and content planning for 8 major product launches over a 4-year period, all SaaS related in B2B & B2C sphere totaling over 15 million a year in sales.- Designed product marketing roadmaps for pre-launch, launch and post-launch product promotion, positioning, support, and video & written content plans.- Co-led a 40,000+ at home video game beta testing network, including processing contracts, quoting & invoices, coordinating with lawyers on legal matters.- Managed, trained, and built both internal and external marketing teams at 3 different companies with a focus on product marketing, SEO, SEM, web, content, community, go-to-market strategy, social media, and more.

- Established marketing and business strategic objectives including KPIs, budgetary goals, external partner management, community, PR, and more.- Led & designed marketing, product marketing, and community content for a global audience including major markets in North America, Europe, and Asia.

Skills

Platforms: Salesforce, Hubspot, Wordpress, Canva, Surveymonkey, Surveygizmo, TableauCommunity: Discord (Partner), Twitch (Affiliate), SlackProjects: Confluence, JIRA, Trello, Monday.com, Asana, Notion, Google Suite, Microsoft OfficePlatforms: PC, Android, iOS, MacOS, all consoles

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Career

Consultant - Marketing & Operations - Lunar Cry
Aug 2022 - PresentDirector of Marketing/Product Marketing - Beamable
Apr 2022 - Aug 2022Product Marketing Manager - Case IQ (Formerly i-Sight)
2021 - Mar 2022

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Product Marketing Manager - Toon Boom Animation
2018 - 2021
Other Titles: Sales, Marketing and Training Coordinator, Community ManagerCoordinator – Global Beta Testing Network - Keywords Studios (Formerly VMC)
2014 - 2018
Other titles: Test Lead, Senior QA Tester, Compliance QA Tester, QA Tester